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We enable everyday people to develop an optimal state of mind using evidence-based tools. Our work is rooted in scientific, evidence-based insights from third-party researchers and our own live experiments. Our ongoing research and development efforts produces Tools that are simple, easy-to-learn, and practical to use in daily life. These Tool may be the most effective way to develop an optimal state of mind. We put our work to an acid test of effectiveness… real-world use by hundreds of people who attest to the effectiveness of these Tools.

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FREE Get Evidence-Based Tool for Happiness

Would you like to be happier? Would you like to get a scientific, evidence-based tool to help you be happier, and escape depression, anxiety, fear, anger, and other emotions? Would you like personal instruction in using the Tool? For Free? Get your free Tool here. You’ll help yourself become happier and you’ll help others, as part of a research study. As a result of using in ReThink tools, hundreds of people have escaped depression, overcome deep anxiety, and discovered an optimal state of mind. Get your free Tool here.

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What Are ReThink Tools?

Based on dozens of experiments and decades of research, we’ve identified a key principle: If we can rethink just a few details, we can transform the quality of our lives, we can be really happy. These tools enable people to identity which few details need changing and how to change them.

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What are the Benefits?

Research has shown that applying these tools can lead to measurably greater happiness, a more optimal state of mind, a deeper experiential understanding of one’s own life, and allow us to sidestep many difficult life challenges. All of these benefits are based on reproducible evidence.

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Our Research

We keep tabs on the work of other researchers, and we conduct our own live experiments. In the field of human experience optimization, we’ve conducted hundreds of long-term experiments involving thousands of research participants. We have conclusively established the effectiveness of our work, although we gain new insights from each experiment. Our research is currently focused on the best way to deliver our work online. We’re currently looking for research participants, here.

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How can I get Tools?

Our scientific, evidence-based Tools and our insights are currently available only to participants in our research studies. For free, you can join a current research study, here. Our tools are not available to the general public.

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About Us

We’re a small team dedicated to conducting research, development, and education in human experience optimization. Our research is conducted by ReThink Research, Inc., a federally recognized 501(c)(3) tax-exempt, non-profit organization. As a non-profit, we have no owners or shareholders, and no board members or other individuals who profit financially from the organization. All revenues, grants, and donations go entirely to support the organization’s research, development, and educational programs in the U.S. and around the world.

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Contact Us

Talk to us, we’re listening.
ReThink Research, Inc.
Phone: (650) 229-8512
Mail: P.O. Box 60463 Palo Alto, CA 94306

Questions? Thoughts? Feel completely welcome to chat with us. Use chat button lower right corner.

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Our work is not a substitute for professional medical diagnosis or treatment. Always seek the advice of a physician or other qualified health provider regarding any medical condition.